Product finder
The right product from your range, matched to what each customer needs.
When you carry a lot of options, customers get overwhelmed and leave, or they tie up your staff asking which one is right for them.
See if this fitsWhen you carry a lot of options, customers get overwhelmed and leave, or they tie up your staff asking which one is right for them. The knowledge that matches a person to the right product usually lives in one or two experienced heads.
How it works
The customer answers a few plain questions about what they need.
The tool matches their answers against your full range.
It returns a personalized short list, with the reasoning.
Who it's for
The difference
Before and after
Without the tool
You carry a lot of options, and customers cannot tell which one is right for them. So they either tie up your staff asking, or they get overwhelmed and leave. The knowledge that matches a person to the right product usually lives in one or two experienced heads.
With the tool
The customer answers a few plain questions about what they need, and the tool matches them against your full range and returns a short list with the reasoning. They arrive ready to buy the thing that fits, and your staff stops answering the same which-one question all day.
Is this you
Signs you need this
- Customers ask your staff which option is right instead of just buying.
- People leave your site overwhelmed by too many similar choices.
- The knowledge to match a customer to a product lives in one or two people.
- Customers buy the wrong thing and return it because they guessed.
What you get
What's included
- A short guided quiz that matches customers to the right option from your range.
- The matching logic your experienced staff use, built in, with the reasoning shown.
- Fits onto your existing site or store and points customers to real products.
- You own the tool and the matching logic behind it.
Honest fit
When this isn't the right fit
FAQ
Common questions
It uses the matching logic your experienced staff already use. We build in the questions they would ask and the reasoning behind their picks, so the customer answers a few plain questions and gets a short list that fits them, with the reasoning shown, instead of a guess or a best-seller push.
Yes. It is built to sit on your existing site or store and point customers to your real products, so a match leads straight to buying. It works from your actual range rather than a separate list, and you own the matching logic, so it stays current as your catalog changes.
As few as it takes to match them well, usually a short handful. The goal is to remove hesitation, not add a long quiz, so we keep it to the questions that actually change the recommendation. If two answers are enough to point someone to the right product, that is all it asks.
That is the aim. When customers guess between similar options they often buy the wrong one and send it back. A product finder points them to what fits before they buy, using your staff's real matching knowledge, so more purchases are right the first time and fewer come back as returns.
Probably not, and we will say so. A product finder earns its place when your range is large enough that choice causes hesitation or wrong picks. If customers can comfortably choose on their own from a small range, adding a finder gets in the way, and a clear product page is the better answer.
Not sure this is the right fit?
The diagnostic has a short conversation with you and tells you honestly whether a tool like this would help, or whether it would not.
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